What is SEO?

Monday, January 12, 2009

SEO is one of the often heard words in blogging circle. If you are blogging for a while, you would have already known what SEO means. For new bloggers, SEO is something alien. In this post, I make an attempt to introduce SEO for beginners.

What is SEO?
SEO stands for Search Engine Optimization. Are we going to optimize the search engine then? No, we are actually going to optimize our blog or website to gain some traffic from search engines. You can achieve Search Engine Optimization by improving internally (on-site) and externally (off-site) in order to increase the traffic from search engines.

What is a search engine?
A search engine is basically a tool or program designed to search for information on the internet. Examples of search engines include Google, Yahoo, MSN, AltaVista, Excite and so on. Each search engine has a proprietary algorithm that is used to extract relevant information from web based on several factors. Google is widely recognized as the biggest search engine currently.

How SEO helps in blogging?
A new blogger will know how difficult it is to get visitors to his/ her blog or web site. An experienced blogger knows how difficult it is to sustain visitors/ readers. Search engines provide a regular flow of visitors to your site if you can get on to their search engine result pages. To appear on the search engine results, you have to optimize your blog for search engines. Some of you may already be optimizing your blog without realizing what is Search engine optimization. A well written blog with focussed content will automatically achieve SEO. But, with a little bit further effort, the blog can go a long way in establishing substantial amount of traffic from search engines. The idea is if you can regularly feature in the first page of Google’s search result for a few keywords, then you need not spend time in promoting your blog.

How to achieve SEO?
SEO needs you to change your writing approach. You have to look at each and every aspect of your blog from the viewpoint of search engines. Some bloggers are of the opinion that a blog optimized for search engines are not good for reading. It is not always true. You can write a blog with readers in mind as well as search engines in mind. It is in your hands to understand the needs of the two groups and address them effectively.

When should I start SEO?
You need to have SEO in mind even before you commence blogging. The URL of your blog also plays an important role. But, if you already have an established blog and your URL does not reflect what your blog is about, don’t worry (My blog URL has very little relation to what I write). There are other areas you can improve on. For example, your blog title, blog description, post title and the content of your blog.

Let us start with internal tweaking of the blog and then move on to external tweaking to achieve some sort of Search Engine Optimization. I will address some of the SEO techniques in my future posts. I am not an SEO expert, but I would like to share some of the simple techniques that have proved successful to me. Please subscribe to my feed if you like this post

27 comments:

seo company January 13, 2009 at 4:52 AM  

Each and every beginners should read this article once.Surely they will get clear idea about seo.The way you have described its really very good.I appreciate it!

Solo January 13, 2009 at 5:12 AM  

Great tutorial and a good reminder to everyone who has a blog/website or wants to start one.

Baka Kelana January 13, 2009 at 8:15 PM  

Great...
nice article about SEO
Thanks

Manick January 13, 2009 at 9:16 PM  

SEO Company: The earlier you know about SEO the better for your blog. Thanks for your comments.

Solo: Yes, the aim of this post is to be an eye-opener for beginners and serve as a reminder for experienced bloggers. Thanks for your views.

Baka Kelana: Thanks for your comments.

seo san diego January 14, 2009 at 6:01 AM  

To appear on the search engine results, you have to optimize your blog for search engines,i agree for what you written about SEO. SEO is such a broad term,it can be quite overwhelming if you try to take the whole of it in a single bite. Keep up the good and keep posting.

-ricka-

Manick January 14, 2009 at 4:52 PM  

Hi SEO San Diego,

Thanks for sharing your views. Yes, SEO is such a broad term. You may have to learn, implement and refine some of the techniques as you keep blogging.

JT January 17, 2009 at 9:15 PM  

The information that you gave is right on and absolutely something that new bloggers need to understand.

SEO should be something that bloggers should take very seriously and learn about early on in their writing.

alice January 20, 2009 at 2:55 AM  

Really very nice article, each and every one should read this post mainly those who are working SEO.

Thanks for your information to share with us.

colin james walsh

Manick January 22, 2009 at 9:14 PM  

JT and Alice: Thanks for your comments. SEO should be considered very seriously by every blogger. This will help in building effortless traffic to the sites.

John Smith January 25, 2009 at 11:42 AM  

Hey, great post. I was wondering if you would like to exchange links again?

I've had your link HERE the whole time but I could put one in my sidebar.

My PR is 4

Manick January 27, 2009 at 6:10 PM  

Hi John,

Your blog is good. I have added a link to your blog on my sidebar. Thanks.

John Smith January 27, 2009 at 7:01 PM  

Manick, great to hear from you again.
I also added your link in my sidebar and is on my partners page as always.

thanks a lot!

tonsblogger January 27, 2009 at 9:47 PM  

Hello,
I believe this one of the wonderful blog for blogging tips. I have learn a lot.

I have included you in my EC Blog Coomunity a haven for Entrecard Droppers. It will be a sure traffic for you.

Now would you mind if you add my other tech blog the Latest Technology News to your blogroll?

Hoping for a great partnership!

SEO LA February 8, 2009 at 10:43 PM  

Great blog. Thanks for this tutorial. It well help me a lot.

ann torres

Makoy February 8, 2009 at 11:46 PM  

hi there! I have a $200 blog contest that started last week. I hope you can join, visit www.makoyskie.com for more details.

I hope you could bid ads on any of my 4 blog since this contest will bring more traffic to my sites.

thanks again and see you at my contest :)

Ricky C February 10, 2009 at 8:58 AM  

That is the most insight post you could ever done Manick, Well done!

admin February 18, 2009 at 7:24 AM  

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ARK March 26, 2009 at 1:15 AM  

great! very helpful insight..

Manick March 29, 2009 at 5:58 AM  

Dear friends/ readers, sorry for the very late response to your comments.

John Smith: Thanks for your link to my blog.

Tonsblogger: I did check your EC blog community some time ago. But, I was not able to find my blog under the EC list you are referring to.

Ann Torres: Thanks for your comments.

Makoy: My wishes for your contest. I was quite busy and unable to go through much of my blogging activities. So, sorry that I could not participate in your contest. I will try to bid on your blog though. Thanks.

Ricky: Thanks a lot for your encouraging words.

Admin: I will check your blogs list. Thanks.

ARK: Thanks for your comments.

The Construction Gate April 3, 2009 at 7:59 AM  

Nice article....thanks

Manick April 3, 2009 at 7:04 PM  

Hi "The Construction Gate",

You are welcome.

Mustaf August 23, 2009 at 4:21 AM  

This is awesome!!I wish I could have found this before I started blogging. Looking forward for your next blog on SEO techniques.Thanks a lot ;-)

Manick September 2, 2009 at 5:06 PM  

Hi Mustaf,

Thanks for your comments. It is never late in blogging. You will keep learning new techniques regularly and will improve as you move along.

jawahar July 12, 2010 at 7:47 AM  

Really useful for beginners. Thanks for posting.

BrightEarn.com September 15, 2010 at 3:40 AM  

really good one but
Also you can get some more SEO tips over here
http://www.blogspassion.com

Regards
Vicky
www.BlogsPassion.com

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